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What Would You Ask Your BI Software If It Could Talk Back?

What Would You Ask Your BI Software If It Could Talk Back?

by jessicaotero | Oct 13, 2013 | Business Intelligence (BI), Olation, Reporting

When Apple announced the iPhone 4S with Siri, thousands of loyal Apple fans stood in long lines waiting for a chance to finally talk to their phones. And as technology continues to evolve in the data analytics and Business Intelligence spectrum, it is clear that...
Marketing Intelligence from Customer Intelligence

Marketing Intelligence from Customer Intelligence

by jessicaotero | Sep 24, 2013 | Business Intelligence (BI), Data Analysis

When used together effectively, Marketing Intelligence and Customer Intelligence provide powerful ways to strategize, ensure customer satisfaction, and continued growth. What is Marketing Intelligence? Marketing Intelligence (MI) is a means of collecting data from...
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